Story courtesy of Newsmarket
Narrator: With the unemployment rate in Canada hovering at 7.2% and an estimated 12.8 million Americans trying to join the workforce, you often need more than just a polished resume to get in the door. Michael Bevis from University of Phoenix says building a personal brand is key to standing out from the crowd.
Michael Bevis: When you get into the branding the first thing you want to start with is your mission statement. Make sure you talk about who you are, what you do, and who you want to do it for. This will create a clear path for you to follow and stay focused on, and really let the potential employer know what you are about.
Narrator: Michael shares these tips for promoting yourself.
Using accounts like Linkedin; make sure that you are always staying on top of the trends in your industry; and make sure that you are always providing true and accurate information.
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