Join hundreds of thousands of British Columbians as they “Drop, Cover and Hold On” during the 2016 Great British Columbia ShakeOut. The BC Earthquake Alliance and Insurance Bureau of Canada (IBC) are working together to present Canada’s largest earthquake preparedness drill on Thursday, October 20 at 10:20 a.m.

Register today and encourage your family, friends and colleagues to do the same at

“More than 3,000 earthquakes occur in British Columbia each year. Most are too small to be felt, but the risk of one big enough to cause major damage is real,” said Dave Cockle, President of the BC Earthquake Alliance. “Participating in the Great British Columbia ShakeOut is an excellent way for your family or organization to take one small step towards preparing to survive and recover quickly.”

“The Great British Columbia ShakeOut provides us with an opportunity to take another step forward in preparedness, an important pillar in emergency management. It’s an event that will remind us all of the importance of drills so that together, we are all prepared if a major earthquake hits. I encourage all British Columbians to register and take part – and Drop, Cover and Hold On,” said the Honourable Naomi Yamamoto, Minister of State for Emergency Preparedness.

“IBC is pleased to be working with Great British Columbia ShakeOut, government officials and British Columbians to create a culture of preparedness,” said Bill Adams, Vice-President, Western & Pacific, IBC. “There are a number of steps you can take to make sure you are prepared both physically and financially, and one step is to participate in the Great British Columbia ShakeOut.”

To learn about all the ways to participate in this year’s ShakeOut BC drill, click here. Listen to the ShakeOut BC drill audio broadcast during the event to make it more informative. Click here to download the drill broadcast. For more information about IBC and the 2016 Great British Columbia ShakeOut, visit

Fortis BC, BC Hydro, BCAA, HEMBC and Ivanhoe Cambridge are also sponsors of this year’s event. For a full list of sponsors, organizers and supporters, click here.

Note to Editors:
If you work for a TV or radio station that will be airing the drill during The Great British Columbia ShakeOut, celebrate your station’s commitment to earthquake preparedness by listing its name on the BC ShakeOut website. Just fill out this form.

A media advisory will be issued on October 19th inviting media to attend London Drugs Headquarters for the main media event, presented by Insurance Bureau of Canada, on ShakeOut BC Day October 20th.

About ShakeOut BC
ShakeOut BC earthquake drills help people at home, school and work practise how to be safe during an earthquake and provide an opportunity for everyone to improve their overall preparedness. By participating, you, your family, your co-workers and millions of others will be better prepared to survive and recover quickly following an earthquake. As of today, 52.5 million people worldwide are registered to participate in the October 20th drill, including more than 650,000 British Columbians currently registered to participate.  Last year over 770,000 British Columbians participated.

About Insurance Bureau of Canada
Insurance Bureau of Canada (IBC) is the national industry association representing Canada’s private home, auto and business insurers. Its member companies make up 90% of the property and casualty (P&C) insurance market in Canada. For more than 50 years, IBC has worked with governments across the country to help make affordable home, auto and business insurance available for all Canadians. IBC supports the vision of consumers and governments trusting, valuing and supporting the private P&C insurance industry. It champions key issues and helps educate consumers on how best to protect their homes, cars, businesses and properties.

P&C insurance touches the lives of nearly every Canadian and plays a critical role in keeping businesses safe and the Canadian economy strong. It employs more than 120,000 Canadians, pays $8.2 billion in taxes and has a total premium base of $49 billion.

For media releases and more information, visit IBC’s Media Centre at Follow IBC on Twitter @InsuranceBureau and@IBC_West or like us on Facebook. If you have a question about home, auto or business insurance, contact IBC’s Consumer Information Centre at 1-844-2ask-IBC.

SOURCE Insurance Bureau of Canada

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